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yourself?
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Why
(why we do this-- in less than 2 minutes)
What
(becoming a recognized leader in 90 days)
1st Impression is the #1 leader in personal branding -- the right way.
For over 7 strong years, we’ve been helping businesses, creators, & professionals like you build profitable online profiles & authentic legacies that last a lifetime.
The Proof is in the Presence

When someone Googles you, their first impression decides if they trust you — or scroll past you. That’s why we build high-converting Google Knowledge Panels, publish tier-1 media features, & optimize AI searches that make you the obvious choice in your space.That’s why our clients see higher click-through rates, more inbound leads, & a measurable jump in trust.

Visibility That Converts

A Google Knowledge Panel is the modern-day blue checkmark, except it shows up where people search. Verified authority means your name surfaces higher, with richer details and instant credibility. That’s why verified profiles see nearly 50% more visibility compared to unverified competitors.

47%
more visibility with a GKP
20+
resources at your fingertips
Every Resource, One Place

Authority isn’t built with a single tool- it’s a system. That’s why we arm you with over 20 resources designed to strengthen every angle of your online presence. From media placements to optimized profiles, we make sure your digital reputation doesn’t just exist,  it dominates.

34%
higher CTRs for new leads
Authority in Action

When people trust what they see, they don’t hesitate to click. Verified authority transforms curiosity into action, driving up to a 34% lift in clicks for new leads. Same audience, same search volume equaling more engagement and more opportunity.

100%
increase in trust
The Confidence Multiplier

Nothing sells like trust. When your name is Google-verified and backed by media proof, clients and investors instantly double their confidence in you. That 100% jump in trust means shorter sales cycles, easier closes, and doors opening that were once locked.

Our mission is simple:
To get you ultra-verified on Google & AI LLMs — in 3 months, or less.
Get a Free Profile Audit
How
(how we quantify results)
Knowledge Panels & AI Search Optimization

What does Google and AI searches say about you?
Stand out from the competition in your industry by being the top result in all searches related to your knowledge & expertise! Founder-led marketing in 2025 is the most effective strategy in any industry.

✓ Verified information from credible sources & AI search results
✓ Unmatched network access compared to your competition
✓ Professional Google Panel creation & optimization
✓ 100x visibility & enhanced trust globally

Business Review Management & Enhancement

Struggling to get those 5-star reviews from happy customers?
We create campaigns for positive reviews & mitigate the impact of negative ones to improve your reputation. Build a strong review profile that enhances your credibility & trustworthiness.

✓ Proven strategies to increase traffic & conversion rates
✓ Ongoing reputation monitoring & optimization
✓ Strategic & organic positive review generation
✓ Business matchmaking (for local businesses)

News Articles & Thought Leadership

High-quality articles featuring YOU and authored by YOU.
Our editorial relationships guarantee positive & thought-provoking coverage when people read articles on socials & search for you. This is organic coverage that converts & ranks.

✓ High-authority front page placements that index on Google
✓ Accredited author profiles in tier 1 media outlets
✓ Professional content creation & positioning
✓ Unlimited press release coverage

Negative Content Removal & Management

In today’s day, people like to speak negatively about one another. A lot.
We leverage strong contingency strategies & powerful relationships to minimize the blow from bad PR stunts to negative reviews on businesses. If it cannot be removed, it can be suppressed.

✓ Legal content removal on Google & review sites (when applicable)
✓ Guaranteed content suppression & deindex strategies
✓ Reputation protection & 24/7 monitoring
✓ Negative review response & mitigation

Social Growth & Matchmaking

Outside of Google & AI, social media is the next best platform for visibility.
Based on your sales strategies & goals, we help connect you with the best podcasters
& interviewers in your industry that directly result to a targeted audience & social growth.

✓ Build lifetime partnerships that help you grow your online presence
✓ Connect with reputable podcasters & X Spaces hosts
✓ Real, organic growth on social media channels
✓ Present & speak at real-world events

Who
(the professionals we’ve setup for life)
Mo Kumarsi

Kumarsi's career began with humble beginnings, starting as a dishwasher and car washer before selling cars. He then launched several businesses,

Google Mo
Archer Wolfe

From behind the scenes scalling BTM companies and consulting blockchain startups for 10+ years, Archer is bringing his experience to the big leagues

Google Archer
Emilie Raffo

Emilie rebranded from a PM in Web3 to a figure of trust, matching her company ethos. She is a best selling author and a member of Forbes 30 under 30.

Google Emilie
Alex McCurry

Alex's first venture was when he was 15 installing crypto mining software on people's computers for a fee. He is now the founder of OnChain Listings.

Google Alex
Richard Heart

Richard is the most polarizing figure in web3 for his unconventional marketing & controversial product line. Richard is acclaimed to be crypto's godfather.

Google Richard
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